The way to the moon
Service Design
Bili Xia, Hanfei Xu & Alberto Soriano | Fall 2015 | In collaboration with Telenor group
This concept is a master plan designed to help Telenor to develop strong capabilities across countries, and drive change to achieve their ultimate goals. With the way to the moon, we aim to achieve ‘One Telenor’ by making the information, communication and tools accessible across boundaries.
Through a series of workshops in both Telenor Norway and Serbia, we based our concept on questioning how to improve the communication between the different people in the organization; the main idea is to enhance the way the overall strategy is communicated by the ‘Strategy team’ through the experts to the rest of the employees.
To make this possible, we proposed the use of two channels to ensure the information will reach more people in the company.







The backstage





Workshop images Telenor Norway & Serbia | by Inger Steinnes





